Master of Science, Integrated Marketing Communications Adjunct Professor, SJSU & Berkeley TEDx Speaker
EVP Digital & Analytics
Zeno Group
Categories covered by Michael
Talks covered by this speaker
18
Choosing The Right Tech Stack: 5 Critical Questions to Ask to Get The Software You Need
About this Speaker
I'm a digital strategist, published author, TEDx speaker, adjunct professor, and avid 49ers and Lakers fan with over 20+ years of experience helping brands break through the clutter and reach their audience with game-changing marketing and communications programs.
At Zeno, I do the same: help clients reach their target audience with laser-focused precision ➜ the right story, at the right time, in the right channel and with the right media. This methodology requires a combination of data analytics, audience intelligence, creative, editorial content, targeted paid media and rigorous integration with traditional public relations programs.
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